The sports betting industry has only continued to grow, and for sportsbooks to stand out in a crowded market, they are constantly pushing new promotions. A wide range of these promos, especially for new customers, typically come with a promo code required for that promo to be utilized.
No-sweat first bet up to $1500! Place first cash wager on any market or game available on ESPN BET, and if your bet settles as a loss, you'll get 100% of your wager back in bonus bets.
In addition, each new first-time depositing user receiver a promo code redeemable for 30 days of free ESPN+! Offer available in AZ, CO, IA, IL, IN, KS, KY, LA, MA, MD, NC, OH, TN, & VA.
Get daily no-sweat bet between $1-$100 on first 10 days after signing up to Fanatics Sportsbook! Required first deposit limit is $5.
If the first cash wager of each day loses, the stake is refunded 100% up to $100, meaning the max total refunds cap at $1000. All refunds are paid in bonus bets. Offer available in AZ, CO, CT, DC, IL, IN, IA, KS, KY, LA, MA, MD, MI, NJ, NC, OH, PA, TN, VA, VT, WV, & WY.
Sign up for the BetMGM Sportsbook and deposit at least $10 to receive a First Bet Offer Token. Use that token on your first wager and get up to $1,500 in free bets if that initial wager loses.
Free bet tokens and bonus bets must be used within seven days. No promo code is required!
Open your Betrivers account, make your first using promo code SPORTS. After this, if your first cash wager just loses, you'll get refunded 100% up to $100.
Available in following states: AZ, IA, NY, OH, & WV.
Make your first deposit (min $10) using promo code SPORTS, and place your first cash wager on any sports market. If this wager loses, you'll get a full refund as a bonus bet up to $500.
There's no minimum odds requirements for placing the first qualifying wager! Offer available in: DE, IL, IN, LA, MD, MI, PA, & VA.
In Colorado and New Jersey, all new Betrivers customers get a no-sweat first bet up to $250, meaning, if the first wager loses, you'll get a full refund as a bonus bet!
Just make the first deposit using promo code SPORTS and place the first wager using real money on any sports market available.
Sign up for a new Betly OH account, deposit, and place a qualifying wager to get 100% of the wager refunded as a Bonus Bet (up to $50) if it loses!
The 1st qualifying wager must have odds of -200 or higher, be placed within 14 days of account registration, and settle within 14 days.
New Betly Arkansas users who successfully register for an account and place at least one qualifying wager will receive 100% of their wager back as a bonus bet up to $220 if their wager settles as a loss.
Offer can be used up to five times within the first ten days of being a customer for a total of $1,100 in potential bonus bets. Wagers must be placed on separate days, and only the first wager will count towards the promo. Minimum odds of (-200) apply.
New Betly WV users who register and select the Welcome Offer Deposit Bonus can get a 100% first deposit match up to $777.
A minimum first deposit of $10 applies. Bonus funds are subject to a 10x playthrough requirement before they are eligible for withdrawal.
Create an account with Hard Rock Sportsbook and get up to $100 back if you're first wager doesn't win.
No promo code required! Minimum first bet of $10 applies. Must be 21+ years or older. Bonus available in AZ, IL, IN, NJ, OH, TN, and VA.
Use promo code 'BEST' when signing up to Sporttrade to earn 10% cashback, up to $100, on each qualifying wager in your first (7) days as a customer.
In order to qualify for the cashback promo, each wager has to be placed with at least odds of -400. Available in AZ, CO, IA, NJ, VA. Minimum redemption value is $5. Maximum redemption value is $100. Limit one per customer.
Kutt's $25 bonus is claimable by making a min $50 first deposit, leaving a 5-star review for the betting app on the App Store, inviting a friend to join Kutt, or making a post about the app on your social media channel, and completing 2 of the 4 "tasks" listed below:
Follow Kutt on Instagram, Twitter, and TikTok
Turn on notifications and auto app updates
Add a profile picture to your Kutt account
Join Kutt's Discord
Sign up for GameBlazers' fantasy football platform today to earn a starter pack for free. No promo code is needed, as the bonus pack should be added to your account straight after account registration is completed.
GameBlazers is available US-wide, excluding AL, CT, GA, HI, ID, LA, MT, NV, & WA. However, pay-to-play contests are available only in the following states: AK, CA, IL, KY, MN, NC, ND, NM, OK, OR, RI, SC, SD, TX, UT, & WI.
SportsMillions DFS platform provides all new customers a $59 bonus reward, claimable with making a minimum of $10 first deposit and clicking the claim button on the pop-up notification.
No promo codes are required. The bonus is available where SportsMillions' Pick 'em contests are offered: CA, DC, GA, IL, KY, MN, NE, NM, NC, ND, OK, OR, RI, SC, SD, TX, UT, & WI.
Kickr offers all new customers a no-deposit bonus, which includes 150,000 Bits and 4 Bucks. From these, "bits" are equivalent to Gold Coins, and "bucks" are comparable to Sweeps Coins.
Kickr social sportsbook app is available US-wide, except in AL, GA, ID, IN, IA, KY, MD, MI, MN, MS, MT, NV, OH, SC, & WA. Must be at least 21 years old to participate.
Sign up to Onyx Odds, use promo code GET25, and spend your first $10 on the social betting platform to earn a bonus of 25 Onyx Cash!
The bonus is for new customers only. Available all over the US, excluding all AL, CO, ID, LA, MI, MT, NV, TN, and WA.
SportsMillions social sportsbook rewards all new users with 1,000 Gold Coins and 3 Sweeps Coins without any deposit requirements. Meaning, the whole bonus is awarded right after account registration is completed!
The bonus is available in all US states, excluding AL, DE, GA, ID, KY, LA, MI, MT, NV, & WA.
Sign up for Fanatics Sportsbook NY, make a first deposit, and wager $5+ odds of -500 or longer using real money to get $50 worth of bonus bets!
For new customers residing in New York only.
Place a $10+ first wager using real money after signup and the first deposit to claim $100 in bonus bets (five bonus bets worth $20 each)!
Also, after the first deposit, each new customer gets a promo code for a free 30-day trial for ESPN+! The promo is available only in MI, NJ, PA, & WV.
All new customers residing in New York get five profit boosts, 30% each, just by signing up to ESPN Bet! These boosters can be found in the "rewards" section after account registration.
All offered profit boosts can only be used with wagers placed with real money.
Hard Rock Sportsbook's no-sweat welcome bonus offers each new customer in Florida a full refund if the very first cash wager loses - up to $100!
This offer is available solely to new users residing in Florida! The first cash wager must be placed with at least a $10 stake.
New customers can deposit at least $5 into their account and make a first wager of $5 to receive $200 in bonus bets, regardless of the outcome of this first qualifying wager.
No opt-in is required! Bonus bets are paid in increments of $25 and are valid for seven days after being rewarded.
After sign-up and before making any coin purchases, all new customers can collect a total of 170,000 Gold Coins (GC) PLUS 7 Sweeps Coins (SC) just by completing easy tasks like verifying your account and consenting to receive notifications!
Additionally, for the first coin purchase of min $19.99, you'll get a bonus package of 1,350,000 GC and 35 SC! Available US-wide, excluding GA, ID, MI, & WA.
After making their first purchase, all new users at ProphetX receive 2% back on all placed bets for their first 30 days up to 300 (paid in Prophet Cash)!
Each Prophet Cash bonus is added to users' accounts' once daily in the 30-day promo period. Available in all states except AL, CO, ID, KY, LA, MI, MT, NV, TN, OH & WA.
Regarding promotions for daily fantasy sports, some are very similar to those offered by licensed sportsbooks, while others could be very creative and exclusive to DFS contests. As far as similar promotions go, most DFS products will offer first-deposit matches and “Play & Get” promos, all varying in size depending on the product.
With “Play & Get” promos, the premise is the same as a “Bet & Get” promo, except instead of placing a bet, a customer will place their money on a Pick’em lineup to fulfill the promo. Since the DFS market is exceptionally competitive, many products will offer two-fold promos that include a first deposit match but may also include a free lineup entry or a specific amount of money in free play for one of their unique competitions.
Like they would for a sportsbook promotion, DFS customers should always check the rules and restrictions for these offers. Many will include rollover requirements for bonus funds and minimum deposit requirements for deposit matches.¨
At first glance, promotions for social sportsbooks can seem confusing because many operate with their own in-app currencies. However, once you get past the currency aspect, social sportsbooks provide their customers with very simple and straightforward offers. For example, by simply using a promo code on Novig, customers will receive 1,000 free-to-play Novig coins and 5 Novig cash without having to deposit any money of their own.
Many of the other well-known social sportsbooks tend to offer similar promotions to new customers. Fliff, for example, also offers free in-app currency upon sign-up, while an app like Betr Picks will tend to match a first customer's deposit with a set amount of in-app currency.
The terms and conditions for these promos usually include rollover requirements for the in-app currency before it becomes available for withdrawal. Each product handles rollover requirements differently, but once a customer better understands how a product's in-app currency works, these requirements become clearer. Some promos also have maximum and minimum deposit requirements, but these restrictions operate in a nearly identical fashion to traditional sportsbooks.
If the sportsbook market is crowded, the sweepstakes casino market is equivalent to holiday rush hour traffic. Most sweepstakes casinos offer no-deposit offers, allowing customers to test the app with free gold and sweepstake coins. Legendz Casino is a good example of a typical new customer offer: upon sign-up, new customers receive 500 gold coins and three free sweepstake coins.
Although the names of the coins used by each app may vary, the two forms of currency typically used in sweepstakes casinos are gold coins and sweep coins. Most promotions offer a large number of gold coins right away, as these have no real-world value. On the other hand, sweep coins can be redeemed for real money, gift cards, or whatever the app is offering in exchange.
All sweep coins acquired through a promotion or purchased in the app typically have a 1x rollover requirement before they can be redeemed. Customers can buy gold coins in the app but most often receive them through daily log-in bonuses.
Promotions have become an integral aspect of the constantly growing sports betting scene. With these promotions comes the topic of promo codes, which are used in several ways by the premier betting apps on the market. Promo codes can be associated with a wide range of promos, each of which varies in size.
Sportsbooks will use these promo codes to advertise their new offers for customers. For example, FanDuel may run an advertisement during the NBA on TNT, in which they push a new customer promo that gives $250 in bonus bets after a $5 wager using the promo code "TNT."
The process for new customers attempting to take advantage of similar promotions may differ depending on the sportsbooks, but overall, it is simple. Below is a quick example of how to redeem a promo code for a first deposit match.
Find a promotion that is appealing.
Download the desired sportsbook
Create an account with the shop.
When it comes time to enter a first deposit, enter the promo code.
Make sure to check the promotion terms and conditions to know the minimum deposit limits and wagering requirements.
Plenty of sportsbooks use promo codes, but DraftKings and FanDuel tend to use them the most when it comes to new customer offers. Of course, not all of these offers will appeal to a bettor, so it’s important to know what you’re looking to get from a promotion.
An experienced bettor looking to join a new sportsbook may want a first deposit match since they are willing to deposit a large amount upfront. On the other hand, a new bettor may want a “Bet & Get” promo, which allows them to make a small deposit and first wager while receiving a hefty amount of bonus bets.
A promo code can be associated with all types of promotions, whether for new or existing customers. More often than not, most promo codes are used for new customer offers, as sportsbooks can advertise during a Sunday Night Football game, promoting a first deposit match up to $250 using promo code "SNF".
First deposit matches are only the tip of the iceberg regarding promotions associated with a promo code. Other offers for new customers include “Bet & Get” or first best reset promos. Depending on the shop, these promos may have different names, but at the end of the day, they are the most common offers new customers will find associated with a promo code.
For existing customers, promotions they see in conjunction with promo codes could include profit boosts, no-sweat same-game parlays, or reload bonuses. One of the most important things to remember, regardless of the promotion's size, is to check the terms and conditions for any restrictions. Failure to meet the terms and conditions of a promotion could result in the bettor missing out on the offer and wasting the promo code.
It should be no surprise that sportsbooks want their customers to deposit money consistently into their accounts. To draw in customers, sportsbooks offer sign-up bonuses, which tend to include first-deposit matches or “Bet & Get” promos that require a certain amount of money to be deposited first.
Once a sportsbook has a customer create an account, it may offer a reload bonus to existing customers. A good example of this would be a 50% deposit reload bonus, so if the customer deposits $100, they would receive $50 in bonus funds. As usual, these bonus funds will likely come with wagering requirements.
Lost bet refunds or no-sweat bets are among the many ways sportsbooks try to attract more customers or get their customers to place more wagers. In their most basic form, these promos allow customers to place a bet, and if that bet loses, they will receive their initial stake back in the form of a free bet. New bettors may be able to find one or two of these promos on the market at a time, while existing customers may find four to five a week.
How much a bettor can wager on that initial bet will depend on whether or not it is a new or existing customer bonus, as new customers tend to get a more considerable max wager amount. For as great as a “risk-free” bet sounds, there is almost the caveat that the payout of the free bet will only include the winnings and not the initial stake. For example, a payout for a $10 on (-110) odds is $19.09, but with a free bet, it would be $9.09.
Sometimes simplicity is the best approach, and “Bet & Get” promos fit that mold. Instead of requiring a losing bet to receive free bets, “Bet & Get” promos require an initial wager of varying amounts to obtain bonus bets in return. For example, a standard new customer promo requires bettors to wager $5 and get $250 in return. It is important to note that those bonus bets typically come with a rollover requirement.
These promotions have become incredibly popular with new customers, as multiple premier sportsbooks will offer month-long “Bet & Get” promos a few times a year. In general, these promos tend to be more appealing to potential customers since they provide an instant boost in bankroll without losing a first bet.
No deposit promotions or offers are a specialty of online casinos. Sportsbooks will require at least one small deposit for a customer to obtain a bonus, but online casinos can draw in customers through promos that don’t need them to risk their own money. Due to the high level of competition in the online casino market, these no-deposit promos are typically offered quite often by a wide range of well-known operators.
Customers can win real money from the bonus spins, chips, and fixed cash amounts they receive when signing up through a promo code. These no-deposit bonuses have terms and conditions that likely involve a playthrough requirement, but unlike the sportsbook rollover requirements, most of these promos only have a 1x requirement.
In today’s betting world, offering just a deposit match promo or “Bet & Get” promo may not be enough to attract customers away from competing sportsbooks. Therefore, many sportsbooks have started adding different elements to their promos. For example, popular books like DraftKings and FanDuel will offer free NFL Sunday Ticket or NBA League Pass trials along with their traditional new customer promotions.
A promotion offer always seems better than it actually is. While many promotions are worth taking advantage of, they have caveats or restrictions that bettors need to understand before utilizing them. The terms and conditions for these promotions, whether for new or existing customers, could include wagering and rollover requirements, deposit limits or minimums, and odds and stake requirements.
One of the biggest reasons to always check the terms and conditions is the risk of missing out on a promo due to not fulfilling one of the requirements. For example, say a new customer bonus under the promo code “BALL” is a risk-free bet up to $100 with an odds requirement of (-250) or longer. If a new customer enters the promo code but places his first wager on a bet that is (-300), he will no longer be eligible for that promotion even though he entered the promo code.
Checking the terms and conditions for any promo can save bettors a lot of headaches or confusion. While all offers look good when promoted to new customers, reading the terms and conditions can quickly help bettors determine which ones are worth taking advantage of.
First-deposit matches or bonus funds are great, but a bettor must meet specific requirements before those funds become withdrawable. Most sportsbooks will set a rollover requirement on their promotions that involve bonus funds. For example, if a bettor gets a $100 deposit match with a 5x rollover requirement, they must bet a total of $500 before they can make a withdrawal.
Rollover requirements will vary based on the sportsbook, the promotion, or how much bonus funds are at stake. At the end of the day, though, most rollover requirements fall between 3x and 5x, but there is a chance that a promo could require a 10x rollover requirement.
Many new customer promotions tend to be in the deposit bonus family. With that, these promotions will have minimum deposit limits. This means if a promo has a minimum deposit limit of $20 and a customer deposits $15 instead, they will not be eligible for the promotion, even if they used a promo code.
These deposit limits can be as low as $5, but on average, they are typically set between $10 and $25, depending on the book.
Whether the promo is for new or existing customers, odds and stake requirements are standard. Depending on the promotion, these requirements will change, so bettors need to check the terms and conditions before formulating a bet. In promotions involving straight bets, the minimum odds requirement is usually set around (-250) depending on the shop. As for promos that involve parlays, some shops require odds requirements for each leg, or they require the final boosted odds to meet a requirement like (+350) or longer.
In terms of stake requirements, most promotions will have a maximum wager associated with it. On Caesars Sportsbook, for example, a parlay profit boost promo could have a maximum wager of $5 or $10 associated with it, so any higher wager amount would not be accepted for the promotion.
Each state controls its sports betting legislation, so sportsbook operators must adjust the types of promotions they offer based on the states in which they are licensed in. A well-known sportsbook like DraftKings is licensed in 21 states across the U.S. Still, depending on the specifics of the legislation in those states, it may only be able to run a specific promo in eight of them while offering a different one in the others.
One of the most significant changes in legislation is how sportsbooks are allowed to advertise promotions. In most cases, shops can adjust the verbiage they use in those states, but certain promotions have been outright banned in states like New Jersey and Illinois.
In many states, remote registration also has a lot to do with whether or not bettors in the state will have access to a wide range of promotions. Nevada is a prime example, as 15 licensed online sportsbooks operate in the state. However, because customers need to sign up for sportsbooks in person, their ability to receive new customer bonuses is greatly hindered. This is why Ohio, which has the same number of online operators, has over $7,000 available in promos, as remote registration is fully available to all bettors.
State | Number of sportsbooks | Bonuses available (in $) |
---|---|---|
13 | $6,000+ | |
3 | $100 | |
13 | $4,500+ | |
3 | $1,000+ | |
1 | $500 | |
9 | $4,000+ | |
10 | $3,500+ | |
12 | $5,000+ | |
6 | $2,500+ | |
8 | $5,500+ | |
8 | $3,500+ | |
2 | $150+ | |
11 | $6,000+ | |
7 | $2,500+ | |
11 | $3,000+ | |
14 | $300+ | |
13 | $4,000+ | |
9 | $500+ | |
8 | $4,500+ | |
15 | $7,000+ | |
11 | $3,000+ | |
11 | $6,000+ | |
3 | $2,000+ | |
11 | $7,000+ | |
8 | $3,000+ | |
5 | $4,500+ |
Even though many betting sites offer their bonus rewards without required promo codes, the best selection of bonuses comes from states with tons of legal wagering apps to choose from, such as OH, VA, MD, and AZ.
Most sportsbooks will automatically enter a promo code for a bettor, but if that is not the case, a bettor may miss out on the promotion if they forget to automatically enter it.
This can all depend on what a bettor is looking for. If a new customer wants to start with extra bankroll, then a “Bet & Get” or first bet reset promo is a good one to look for.
While the biggest bonus reward might not always be the best, the heftiest promo directed to new customers in the US comes from BetMGM, which matches the first lost bet up to $1,500 as a bonus bet.